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About World Highways
Mission
The world’s road networks are vital for successful economic development. To meet the transportation needs of the future, governments around the world are under constant pressure to expand road systems to cope with the increasing volumes of traffic. At the same time, the need for greater road capacity must be balanced against issues of safety, the environment, and economics.
Through its editorial pages, World Highways seeks to reconcile these often conflicting requirements by fostering a more collaborative, global approach to the planning, finance, design, construction and maintenance of the world’s road networks.
World Highways is dedicated to all aspects of road infrastructure worldwide, from the planning, construction and maintenance of highways to tolling, safety and traffic management systems. Its unique ties with the International Road Federation (IRF) help provide links to the most accurate, up-to-the-minute information available.
Our Development
World Highways provides you with an unrivalled opportunity to talk to your customers on a worldwide basis.World Highways is the only publication to deliver top quality editorial, and a carefully targeted international readership with rapid distribution and internet-based response via the World Highways portal/links page www.worldhighways.com
Through its carefully targeted readership of decision-makers and opinion-formers, advertisers in World Highways can reach all those likely to influence the selection of their products and services in 147 countries worldwide.
Get Results for Advertisers
If you are a manufacturer or a service supplier seeking new markets for your products, you will gain access to a wealth of opportunities through the pages of World Highways. Many advertisers across a broad spectrum of products and services have successfully increased sales through World Highways, clearly demonstrating its unique ability to deliver your advertising message to the most relevant target audience. Its unique combination of benefits includes:-
- Editorial excellence, reporting technological innovation.
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Targeted circulation to decision makers, audited by BPA International.
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Extensive regular readership amongst industry professionals.
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Official IRF section in each issue.
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Global approach.
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Alan Peterson, award winning editor.
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Worldwide distribution.
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Internet-based response via World Highways portal/links page
- Proven effectiveness for advertisersatures plan 2004
Circulation
BPA International conducts the most thorough independent audit on the circulation of World Highways. All circulation claims are accurate, the supporting data is correct and only those who genuinely qualify under the terms of the controlled circulation receive copies of the publication.
World Highways has the largest qualified circulation of any title serving the global highways sector with 15,181 copies per issue. Therefore, whether you need to cover the highways industry on a worldwide or regional basis, World Highways is your targeted and most cost-effective route to market.
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3a. BUSINESS/OCCUPATIONAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF NOVEMBER/DECEMBER 2006
This issue is 0.4% or 24 copies below the average of the other 3 issues reported in Paragraph two.
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BUSINESS AND INDUSTRY
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TOTAL
QUALIFIED
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PERCENT
OF TOTAL
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1) Civil & structural engineering, earthmoving, paving, road marking and safety contractors, sub contractors, or project management companies
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5,651
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37.7
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2) National, regional or local government highway or transportation department
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2,520
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16.8
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3) Transportation consultant, traffic engineer, architect, urban planner, consulting engineer/highway engineering practice; quantity surveying practice
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2,259
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15.0
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4) Equipment or materials manufacturer/supplier, vehicle component & vehicle or material producer/supplier, systems integrators
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1,389
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9.2
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| 5)Agent, distributor, dealer, importer or hirer Rental of plant or equipment |
756 |
5.0 |
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6) Research, education or training establishment
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586
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3.9
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7) Trade and professional organisation/association
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267
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1.8
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8) Transport company or other road user
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81
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0.5
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9) Bank, finance company, development agency, legal or accounting firm
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88
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0.6
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10) Members of the International Road Federation, IRF World Congress delegates, members of national road associations and others not classified above (see note 2)
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1,216
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8.1
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11) Paid Subscriber
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208
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1.4
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TOTAL QUALIFIED CIRCULATION
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15,021
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100.0
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Note 1: Departments and Ministries of Defence, Procurement Agencies, Governements (including planning, operational and logistics departments), Armed Forces, Industry Manufacturers, Academic and Training Institutions, Research Organisations and other allied to the field
Note 2: Others Include, Aggregate Producer, Equipment Rental, Plant Hirer, Procurement Company, Airports
World Highways / November/December 2006
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GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF NOVEMBER/DECEMBER 2005
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CONTINENT
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SUB-TOTAL
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Asia
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2,705
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Middle East
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854
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Europe
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8,354
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Africa
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402
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North America
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1,507
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Caribbean
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51
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Central America
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3
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South America
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89
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Asia Pacific
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1,056
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TOTAL QUALIFIED CIRCULATION
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15,021
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Editorial Features 2008
DECEMBER 07/JANUARY 08
Review & buyers guide 2008
Now in two volumes:-
Volume 1:- Road Construction & Maintenance
Volume 2:- Traffic Management,
Safety & Security, ITS
JANUARY/FEBRUARY
WORLD HIGHWAYS
Conexpo and Samoter
Preview Issue
INDIA - SPECIAL report
• Compaction Technology
• Road Recycling & Stabilisation
• Concrete Paving
• Bitumen Technology
• Asphalt Plants
• Earthmoving Equipment
• Safety Barriers & Workzones
Intertraffic Amsterdam special exhibition preview supplement NEW!
MARCH
WORLD HIGHWAYS
Conexpo/Intertraffic STOP PRESS and show issue (Conexpo March 11-15, Intertraffic April 1-4)
BONUS DISTRIBUTION
• Aggregate Production
• Asphalt Paving
• GPS and Machine Control
• Materials Testing Equipment
• Demolition Equipment & Attachments
• Formwork
• Acoustic Barriers
MID-MARCH
Road Technology LIVE at Conexpo
APRIL
INTERTRAFFIC DAILY NEWS
Safety & Security supplement - (Circulated at Intertraffic, amsterdam and TRA, slovenia)
WORLD HIGHWAYS
TRA, Slovenia
(April 21) BONUS DISTRIBUTION
• Geosynthetics
• Bitumen Technology
• GIS & Software: Design & Asset Management
• Earthmoving Equipment
• Components: Tyres/Engines/Seating
• Utility Machines
• Road Markings
EUROFILE – 2
MAY
WORLD HIGHWAYS
Eurobitume Conference and show issue (May 22) BONUS DISTRIBUTION ASPHALT ISSUE:
• Asphalt Paving
• Asphalt Plants
• GPS & Machine Control
• Asphalt Testing
• Compaction Technology
• Temporary Lighting
• Tunnel Construction
• Road Tunnels: Linings/Safety/Services
• Road Recycling and Stabilisation
JUNE
WORLD HIGHWAYS
CONCRETE ISSUE:
• Concrete Paving
• Concrete Plants
• Concrete Testing
• Aggregate Production
• GIS & Software: Design & Asset Management
BRIDGE FOCUS
a) Access Equipment
b) Formwork
c) Hydrodemolition
d) Bridge Rehabilitation
e) Waterproofing
JULY/AUGUST
WORLD HIGHWAYS
• Airport Paving
• Bitumen Technology
• Geosynthetics
• GPS & Machine Control
Traffic focus
a) Road Markings
b) Vehicle Detection
c) Safety Barriers & Workzones
d) Acoustic Barriers
e) Variable Message Signs
f) Weigh-in-Motion
Recycling supplement
SEPTEMBER
WORLD HIGHWAYS
Australasia Special Report
• Emulsions & Slurry Surfacing
• Earthmoving Equipment
• Compaction Technology
• Concrete Paving
• Utility Machines
• Demolition Equipment & Attachments
• Asphalt Plants
EUROFILE – 3
OCTOBER
WORLD HIGHWAYS
Bauma China issue (Nov 25-28) BONUS DISTRIBUTION CHINA - SPECIAL REPORT
• Road Recycling & Stabilisation
• Aggregate Production
• Components: Tyres/Engines/Seating
• GPS & Machine Control
• Road Tunnels: Linings/Safety/Services
• Road Lighting
• Rental Equipment update
Safety & Security supplement
(Circulated at ITS world congress/ ITS America)
NOVEMBER/DECEMBER
WORLD HIGHWAYS
ASIA-PACIFIC SPECIAL REPORT
• Earthmoving Equipment
• Asphalt Paving
• GIS & Software: Design & Asset Management
• Geosynthetics
• Road Markings
• Materials Testing Equipment
BRIDGE FOCUS
a) Access Equipment
b) Formwork
c) Hydrodemolition
d) Bridge Rehabilitation
e) Waterproofing
f) Temporary Bridges
EUROFILE – 4
Software Supplement
FOR MORE INFORMATION
PLEASE CONTACT:
Manuel Battista
Tel: +44 1322 612069
Mob: +44 7768 876463
Email: mbattista@ropl.com
Roger Adshead
Tel: +44 7768 178163
Email: radshead@ropl.com
Get a media pack
Visit our marketing services section for information on advertising and to download a media pack (PDF).

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